The affordable rug beloved by interior designers and editors alike - and it's currently on sale for £75

The underfoot favourite of Beata Heuman can be snapped up for less than you might think

La Redoute's rug in a recent London project of Beata's.

Simon Brown

The hunt for a truly excellent rug often mimics the story of Goldilocks, with no perfect-middle-ground-outcome: too expensive, too cheap, too small, too big. And just when you find the perfect rug? It's a handmade, handcrafted, hand-embroidered item with a lead time that requires the patience of a saint. So, naturally, when we spot a high street rug favoured by designers, we sit up and listen.

Seen in Anna Rhodes' study.

Chris Horwood

The latest ready-to-go item that's caught the eye of designers and our editors alike? La Redoute's Madotto rug. A rug that's as versatile as it is affordable, it can be used outside, inside, on the ‘cream-heavy’ side, or the full hued russet. Hey, it's basically four rugs in one.

And now is the perfect time to snap the stylish piece up for an even better price. Normally it retails for £100, but the Madotto is currently on sale with 25% off, making the smaller size £75, which is an absolute steal for the popular rug.

The rug can be seen, above, in a charming Beata Heuman project. In this London flat, the Swedish designer has paired the Madotto rug with dark greens and warm wood to calming effect. In this setting, the rug plays a more subtle character than more than one might anticipate.

Another rug fan is Anna Rhodes, the London-based interior designer and production designer. In her atmospheric 18th-century cottage, the rug looks stylish in a pared-back study.

Madotto Hand Woven Recycled Polyester Outdoor Rug
Madotto Hand Woven Recycled Polyester Outdoor Rug
Madotto RugSpecifications
Sizes available120 x 180cm or 160 x 230cm
Material100% recycled polyester, with a dried wool look
Weight1950g/m²
Thickness8mm

It's not just interior designers who have fallen for the checkerboard piece, but tastemakers and artists too. Sandra Barrio Von Hurter, founder of jewellery company Sandralexandra, has chosen the smaller size Madotto rug for her at home studio. The rug is paired with a sunshine yellow, which brings out the more playful side of this versatile rug.

Owen Gale
Owen Gale

Handily, the rug comes in two different sizes too, so all you need to do is assess your square footage (and budget) and you're away! Both sizes have the generous 25% discount, so either one you choose, it's a great deal on a neutral yet eye-catching piece.

Madotto Hand Woven Recycled Polyester Outdoor Rug
Madotto Hand Woven Recycled Polyester Outdoor Rug